We are thrilled to share an insightful video featuring Amir Piracha, CEO of Unilever, where he delves into the significance of fair living wages and the profound business and social impact of our co-created Shadbad program. This program is specifically designed to provide comprehensive health, life, insurance, and education benefits to Unilever’s third-party sales force and their families.

In this captivating video, Amir Piracha sheds light on the transformative power of the Shadbad program. He highlights how prioritizing fair living wages and holistic employee support leads to positive outcomes in business success and the well-being of individuals and communities.

Amir’s discussion underscores the core belief that when organizations genuinely care for their people, the reciprocation is remarkable. Unilever’s experience with the Shadbad program is a powerful testament to this principle. Through the program, Unilever witnessed significant commercial ROI, doubling sales in just three years compared to the previous seven. Furthermore, attrition rates drastically decreased from 48% to an extraordinary 2%.

We strongly believe that creating social impact is not merely a corporate social responsibility (CSR) initiative; it is an integral part of businesses’ actual budgets. By fostering a people-centric approach, organizations can achieve exceptional results while making a positive difference in the lives of their employees and society at large.

We invite you to watch the short video to gain deeper insights into the power of health benefits for 3rd party staff. Feel free to contact us to learn more about our initiatives and discover how to work together to drive positive change.

https://fb.watch/lThu0gkYag/